I was just reading a great article on how to get more followers over at Social Media Examiner. This excerpt is perfect for what I have been preaching to all my Network Marketing (MLM) friends about social media, which is sharing information.#stoppitching
Informers vs. Meformers: The key to getting 2x more followers
Are you an informer or a meformer?
Researchers at Rutgers University found that only 20 percent of us are informers on social media, while the other 80 percent are meformers. What exactly is a meformer?
Meformers — Users who post social media updates mostly relating to themselves
Informers — Users who post updates that are mostly information-sharing
The Rutgers team ended up creating the term “meformer” after analyzing data from a sampling of Twitter accounts. Their analysis, based on patterns of usage along with tweet and follower data, found a clear divide between those who share information and those who share about themselves.
And how does this relate to followers?
Informers had more than two times the followers of meformers.
It would seem that sharing information on social media is better for your follower count than sharing about yourself.